Online businesses have become increasingly popular due to their low start-up costs, flexibility, and global reach. Many entrepreneurs are now opting to launch their own online businesses instead of traditional brick-and-mortar stores.
We all know that there are many types of online businesses a potential entrepreneur could start. But, which online businesses are currently in demand? In this article, we will explore some of the most in-demand online businesses that have gained popularity in recent years. Many of which you can run by yourself with little investment.
Many businesses and individuals that have a website presence or social media accounts aren’t always good with this aspect of the business. But with most customer bases, it’s definitely necessary. This brings an abundance of opportunities for those willing to work for it.
With nearly 3 billion active users, the demand for content on YouTube continues to rise. Individuals, influencers, and businesses are often looking for video editors to help them bring deliver their messages to their fans and subscribers. Video content is also necessary for social media. Especially visual platforms like TikTok and Instagram.
You could start building your portfolio and website by helping friends and family out at no cost. You can then use those examples to begin bringing new clients on board. Another great way to get some exposure is to work with a local non-profit or charitable organization.
Logo Creation and Graphic Design
With over 4 million businesses starting up every year, you know there are a lot of ways to put your design skills to work. U.S. Bureau of Labor Statistics projects jobs in graphic design are projected to grow 3% now through 2029. This is slower than some occupations, according to the BLS. This slow growth may be due to a decrease in print production. However, the bureau states that the need for digitally based graphic design is growing, and it will likely continue to do so.
It might be slightly difficult to make a living on just building logos, especially at first. But you could start this one as a side hustle. Over time, creating a logo creation or graphic design business can become very lucrative as the demand for this service continues to increase.
Social Media Marketing
Social media marketing and social media management have been in-demand businesses for the past 7-8 years. With most businesses having multiple social media accounts there is just not enough time in the day for them to run all of them themselves and keep them up-and-current. Starting a social media management business is not only lucrative but it is also one of the easiest online businesses to start.
Social media marketing involves creating and posting content for businesses and organizations. It can also involve moderating accounts and running paid ads for clients.
Some larger companies might require you to have a degree in journalism or marketing. But if that’s not in the cards for you at the current moment, try working with smaller businesses so that you can begin to show experience and quality work. Networking is a major component of this line of business. You never know how one account might lead you to something bigger and better.
SEO Consulting and Marketing
Search Engine Optimization helps businesses become more visible to those potential customers. As an SEO consultant or marketer, you would help these businesses’ websites be seen by more people. Even with the threat of AI taking some of the dominance away from traditional search engines, SEO marketing is still seen as one of the most necessary services for businesses. The vast majority of the population still seeks search engines to get the answers, information, and recommendations they need. This is especially true for making purchases.
Search engines are always evolving and changing and that means strategies have to be constantly updated. For business owners who are trying to run an entire business, there aren’t enough hours in the day for you to sit and try and figure out an SEO strategy. This is one of the most sought-after career fields in digital marketing.
Freelance Virtual Administrative Assistant
Freelance virtual assistants provide a very valuable service to clients who need administrative support but do not want to hire a full-time employee. These VAs provide a wide range of administrative and clerical support to businesses, entrepreneurs, or individuals on a project or contractual basis. They typically work remotely from their home office, providing virtual assistance via email, phone, or video conferencing tools.
- Managing emails and calendars
- Handling customer inquiries and responding to emails
- Data entry and document management
- Bookkeeping and invoicing
- Social media management
- Research and report writing
- Travel planning and coordination
- Event planning and coordination
- Personal assistance to busy executives
One reason why this is an in-demand business is because nearly every business needs these services. However, because of technology, having in-house administrative support is not always necessary. Most freelance VAs work on a project basis. You can also charge clients on an hourly or per-project basis. VAs have the flexibility to work with multiple clients and can set their schedules and work from anywhere with an internet connection. As one of the easiest freelance online businesses to start, this type of business can be up and running usually within a week.
If you know all things tech and can build systems and break down codes and web products, you are already a step ahead in this line of work. This is also in very high demand as most businesses don’t know the ins and outs of how computers and their systems work. and they need someone to be able to complete these tasks effectively and efficiently.
Full-stack developers are able to create the user interface and user experience, handle server-side programming, and manage databases. They are also proficient in deploying and maintaining software applications. Essentially, a full-stack developer has a deep understanding of all aspects of software development and is able to work on both the client and server sides of an application.
You might have to work on-site for this type of work at least part of the time. You may also need to collaborate with others on the team such as designers, developers, and external suppliers to make sure everything works together as it should.
The influencer market is growing at a feverish pace. Influencer marketing worldwide is expected to reach 22.2 billion U.S. dollars by 2025, more than double the amount recorded in 2020. This presents a huge opportunity for those who want to start an online business but may not have any specialized skills but want to build a community.
Influencers earn income by promoting products or services on social media platforms. Their main focus should be building a loyal following and creating a personal brand. That brand can lead to other business opportunities, such as collaborations with brands or sponsorships. Since the potential to earn is high and the barrier of entry is low, becoming an influencer takes focus. You’ll need to make sure to publish great content regularly and engage with your followers.
All online businesses require effort and work to succeed. There are several things everyone should do before starting an online business. Once started, you will also need to make sure to have the right marketing strategy for your online business. With so many great options out there, and many of them not requiring a lot of extensive training or even experience, you can make a living doing things that you love online!